Design Tumble Log
from a learning designer
New Tappening advertising campaign challenges the notion of Truth in Advertising while embracing an opposing concept. Lying. Mark DiMassimo, Tappening co-founder: Puffery is one thing, but some advertising is simply lies. I’ve observed that there are two types who perpetrate this: Those who admit it and those who don’t. Start a Lie About the Bottled Water Industry *>
PhotoAlt

New Tappening advertising campaign challenges the notion of Truth in Advertising while embracing an opposing concept. Lying.

Mark DiMassimo, Tappening co-founder:
Puffery is one thing, but some advertising is simply lies. I’ve observed that there are two types who perpetrate this: Those who admit it and those who don’t.
Start a Lie About the Bottled Water Industry *>
  1. robingoodfellow reblogged this from designtumblelog
  2. justinprichard reblogged this from designtumblelog and added:
    startalie.com is actually getting a lot...good press. It’s on fark and a couple of other...
  3. ouiououi reblogged this from designtumblelog and added:
    #113. polar bears :’(
  4. uwenna reblogged this from designtumblelog
  5. jamieho reblogged this from designtumblelog
  6. zoomar reblogged this from designtumblelog
  7. hiten reblogged this from designtumblelog
  8. gpolo reblogged this from designtumblelog
  9. designtumblelog posted this

Theme by Michel Dacruz. Powered by Tumblr.